As a result of working in the creative industry in roles which enabled me to build (develop) brands from scratch and create new ones, I began to take a more focused approach to brand building, development and communication, such that I set up a training course for new and existing business owners to learn the skills needed to start up their brands or take them to the next level.
The course is aptly named the Shift Masterclass as it takes on the task of helping business owners and employees of companies shift their focus and learn new and more effective ways to boost their businesses and increase sales.
The course is handled on and offline – depending on the individual or company requirements – and runs through for a month. Each module of the course takes participants through a series of lessons that cover topics like brand guides, brand communication and brand consistency, customer care, database use, promotion and advertising, SMART tools, selling points, brand differentiation and more.
I would love to help your brand get to its fullest potential. Please do get in touch and let us have a conversation about it.